Dry Mustard Millers
Icon Design
To enhance clarity and usability across the G.S. Dunn website, I designed a cohesive icon set that reflects the brand’s purpose and professionalism. These icons appear in the mega menu, service blocks, and technical downloads to help users navigate the site with ease.
Purpose & Style
Each icon was thoughtfully chosen to:
- Represent key concepts like product applications (e.g., sauces, meats), technical data (e.g., certificates, specs), and internal processes (e.g., R&D, QA).
- Align with brand visuals through a warm, food-safe palette of mustard yellows, browns, and oranges—evoking the natural tones of mustard seeds.
- Maintain a clean, modern outlined style that balances approachability with technical credibility.
Beyond visual appeal, the icons improve usability by breaking up dense content, supporting quick scanning, and building intuitive visual cues—especially in multi-category sections like the “Uses” dropdown and technical pages.
